Young Glory – Let’s compare
Women’s soccer players are tired of being compared to men’s soccer. The comparison of the two has lead to a lower status and thereby problem getting investors.
At the same time it’s customary to compare hotels, flights or loans before you make a decision. So if the world needs comparison, fine, let’s really compare.
Young Glory is the only worldwide creativity competition devoted to awarding creative consistency. This is one out of eight rounds and solves the brief: “Make companies want to sponsor women’s soccer”.
Young Glory, 2018